AMD and computer store chain Alternate promoted the AMD Ryzen 5 5600X processor and an AMD Radeon RX 6700 XT GPU. These products are targeted at pc building fanatics so they had to find a fitting way to promote the giveaway within the right target audience.
Adshot suggested collaborating with DiscoverID, a Belgian tech YouTuber and Twitch streamer.
During this campaign, the endorsed creator:
- Created a YouTube video where he built a pc using AMD parts.
- Streamed the entire process on his Twitch channel
- Announced the giveaway over at Alternate.
- Informed his audience about the quality of AMD products.
Adshot recruited, onboarded, and followed up on the chosen influencer, making sure that he received the necessary input. Alternate received a custom report containing the performance metrics, along with all the created content.