1UP is a gaming conference and expo that is held in Kortrijk, Belgium. It is a yearly event for gamers of all ages. To promote their event, 1UP worked closely together with Adshot.
Adshot recruited about 10 Belgian influencers to promote the event using interactive ways like giveaways. The giveaway was launched on gleam.io. Assigned Youtubers had the chance to interact with their audience and encouraged their followers to participate in the giveaway. Besides the interactive part, the 1UP event also got promoted on Twitter and through Twitch banners.
The creator’s efforts did not go unnoticed. Combined, our influencers reached over 71,000 views on their sponsored content: a visibly successful campaign for 1UP.
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