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AMD is an American semiconductor company that develops computer processors and related technologies for business and consumer markets, they are mainly known for their processors and GPUs. They partnered up with computer store chain Alternate to giveaway an AMD Ryzen 5 5600X processor and an AMD Radeon RX 6700 XT GPU. These products are targeted at pc building fanatics so they had to find a fitting way to promote the giveaway within the right target audience.


Adshot suggested collaborating with DiscoverID, a French speaking Belgian tech YouTuber and Twitch streamer.
During this campaign, he:

    1. – Created a dedicated segment during a YouTube video where he built a pc using AMD parts.
    2. – Streamed the entire process on his Twitch channel
    3. – Announced the giveaway over at Alternate.
    4. – Informed his audience about the quality of AMD products.
    1. Adshot recruited, onboarded, and followed-up on the chosen influencer, making sure that he received the necessary input. Alternate received a custom report containing the performance metrics, along with all the created content.


      • Youtube
      • – 44K+ Views on the YouTube video.
      • – More than 350 comments.
      • Twitch
      • – 9,4K Live views.
      • – 1699 Hours watched in total.
      • – 515 Average concurrent viewers.




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