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Gaming influencer marketing got very big very fast. Everyone is doing it or at least talking about it and there’s an excellent reason for that. People watched over 60 billion hours of gaming-related content in 2018 between YouTube, Twitch and emerging streaming sites alone. It seems that influencer marketing it’s not a fad that will go away anytime soon, but it is the way for marketing to evolve into something completely new and exciting.
If you’re lucky and you have friends who are streamers or YouTubers as well, you can sometimes hear stories from the front line and prepare yourself for what’s to come. But not everyone has that comfort. That’s why I prepared a list of things that I wish I had known when I just started out as a gaming influencer.
